Updated: 24 November. 2023 Every business owner out there desires a strong online presence, especially in the wake of the recent Covid-19 pandemic. A strong online presence not only engages clients but also enhances the business’s online reputation. Maintaining a good customer experience ensures the smooth running of your business. The web chat feature enables […]
Updated: 24 November. 2023
Every business owner out there desires a strong online presence, especially in the wake of the recent Covid-19 pandemic. A strong online presence not only engages clients but also enhances the business’s online reputation.
Maintaining a good customer experience ensures the smooth running of your business. The web chat feature enables businesses to achieve all of this conveniently on their own website.
Webchat, a feature with the ability to convert visitors into customers, offers ease of use and real-time resolution of customer product queries.
Proper utilization of webchat has immense potential to boost the online reputation of your business. In this article, we will illuminate the concept of web chat, its importance, and how it aids in converting website visitors into customers.
Webchat, also known as live chat, is a web tool that enables website administrators to engage with website visitors in real time.
The web chat window appears at the bottom right of the screen, allowing users to initiate direct conversations with customer support representatives.
Webchat has emerged as the preferred communication medium for customers during online purchases. A recent survey report reveals that a staggering 73% of online customers prefer webchat, surpassing phone calls (44%) and emails (61%).
Businesses that utilize live chat experience a higher rate of returning customers. Compared to emails and phone calls, webchat facilitates lightning-fast replies, making it a superior option for connecting with customer service representatives.
Web chat integration is crucial for every business due to several reasons.
Keep reading to learn how you can get one of the best and most responsive web chat integration for your website
According to a survey report from Market Insider, more than 80% of customers in the US pay more to have a better customer experience.
Webchat always ensures the best customer experience as it resolves customer queries in real-time. By using webchat the right way business owners can get a competitive edge over all their competitors.
Here are some other important benefits of using webchat:
Unlike phone calls in which most of the valuable and critical information from the customer is lost, webchat doesn’t let that happen. While replying to a customer query the customer support representative has access to all the details about the problem the customer is facing. This makes it easy to give the most relevant reply to that customer to resolve their problem in real-time.
Unlike emails that have many different threads for every chat or phone call that are hard to keep a record of a business owner can keep the complete history of web chat from a specific customer. This helps business owners keep track of different customers and reward them with some loyalty program to ensure they always return to buy products from you.
Real-time communication through web chat allows CSR representatives to resolve customer queries in real-time, thus increasing the conversion rate as well as the returns on investment.
Web chat allows customer service communication through live chat software. This enables customers to get instant help with all their queries in real-time. Moreover, web chat is a more reliable platform than phone calls, SMS, and MMS as customers get assistance with their problems in real-time rather than waiting for hours to finally get a reply.
Nowadays almost all the online customers that visit a company’s product website expect web chat to be up and running. Webchat has become a part of the culture for online customers as this is one of the first sources of reliable information for all customers. Not having a webchat feature on your website can land a devastating blow to the company’s online reputation. Therefore it is now absolutely necessary for small and large businesses to implement web chat features in order to be more accessible to online customers.
Customers tend to have more trust in an online product or service after getting assistance regarding the product from an online representative. After customers receive products in accordance with how they were advertised they become more loyal to the company. This also increases their chances of coming back and buying more products from that online business.
The best overall online reputation management platform of 2022
TrustAnalytica is an online reputation management software that enables users to receive and respond to chats through a single easy-to-manage platform. This particular feature is known as Unified Messaging. By using this feature business owners can respond to all chats from different customers through one unified platform. This feature enables users to receive and respond to messages and voice mails through SMS, MMS, E-Mails, Facebook, Instagram, Other social media chats, and web chats. Moreover, unified messaging features also make it easy for you to respond to voice mails and other chats that are initiated through action buttons.
In addition to unified messaging, TrustAnalyica also provides its users with booking automation, Google review management, invoice and sales management, SMS + Email Marketing, Booking Automation and much more. All these reliable reputation management features are offered at a very cheap price as compared to other platforms. Therefore book a 14 Day Free Trial and experience all these world-class features making a difference for your business before you buy any services.
To add web chat to your website using the Trust Analytica tool, you can follow these steps:
Online businesses can no longer survive without a web chat feature enabled. Responding to webchats and all other chats in real-time to resolve customer queries is essential to boost and maintain the online reputation of a business.
Webchat tool is not only cheap, and easy to implement and manage but also helps organizations build a brand image for themselves.
If you haven’t enabled web chat for your business until now then it’s time you go out there and use Trust Analytica to enhance your online presence.
10 Ways to Respond to Negative Reviews + 10 Killer Templates! 
